The constant requirement for a unique, current value proposition for the growing health and fitness market is a challenge faced by all within this sector. Coupled with the 'cheap gym' concept, Health Clubs need to clearly communicate the benefits and value of the product, over and above the fitness equipment and facilities. Along with the commoditized Gym, the larger health club brands are driving the industry's digital marketing in terms of online joining, member forums and more – an ideal area for a strategic social media campaigns. Communicating your USP's and connecting with prospects and members is imperative.
Our case studies and track record show how we are already achieving results for a range of Health Club clients:-